PRACTICE 01 / FICTIONAL AUSTRALIAN DATA
Read the intent.
Make a judgement.
Classify six synthetic search terms for a fictional espresso-machine repair business. No live account is connected.
The practice brief
The imaginary business repairs domestic espresso machines in metropolitan Melbourne. It does not sell machines or provide free manuals. The rows are invented and are not a benchmark or a complete search-terms report.
| Search term | Clicks | Spend | Your classification |
|---|---|---|---|
| espresso machine repair melbourne | 22 | $66.00 | |
| coffee machine service near me | 16 | $48.00 | |
| espresso machine manual pdf | 12 | $24.00 | |
| buy coffee machine online | 9 | $36.00 | |
| why is my espresso leaking | 18 | $27.00 | |
| breville repair south melbourne | 11 | $33.00 |
Keep$0.00
Investigate$234.00
Exclude$0.00
6 terms shown. Total fictional spend: $234.00 AUD.
Totals include all six terms, even while a filter hides rows. A classification is your practice judgement, not an instruction to add a negative keyword.
Explain one decision.
Which term fits the offer? Which needs more evidence? A research query could lead to a useful enquiry or an irrelevant visit. State what you would check before excluding it.
Turn an observation into a change brief →